What implementing Agentforce in 2025 taught us, and how leaders can win in 2026

If 2025 had a theme, it was this: AI didn’t fail us, our expectations did. Leaders across industries walked into...

From Sales Complexity to Clarity: How Ericsson Nikola Tesla Built a Faster, Smarter Sales Engine With Salesforce

If you’re a sales leader in a complex organisation, we hope this isn’t your daily reality. Yet for many, it...

World of AI = World of APIs: Why APIs Matter More Than Ever

AI is transforming how companies operate, but without governed access to backend systems, even the smartest models deliver limited value....

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Industry-specific vs. standard CRMs: 3 myths holding back performance and ROI

Every industry has its own operating logic. Its own processes, regulatory structure, and language. For example: ➡️ Insurance companies don’t just manage leads; they manage...

February 25, 2026

If a 500-Year-Old National Postal Service Can Modernise, What Is Your Excuse?

Some organisations believe they’re too complex, too manual, or too set in their ways to transform how they work. Or they might be all of...

December 22, 2025